Privacy Policy

Effective date: November 12, 2025

Salmon River Drifters, LLC ("Salmon River Drifters," "SRD," "we," "our," or "us") respects your privacy. This Privacy Policy describes how we collect, use, disclose, and protect information about you when you visit salmonriverdrifters.com, contact us, purchase gift cards or merchandise, or book a trip with us.

By using our website or services, you agree to the practices described here. If you do not agree, please do not use our website or services.

1) Who we are & how to contact us

Controller: Salmon River Drifters, LLC
Mailing address: P.O. Box 1142, Riggins, ID 83549, USA
Email: info@salmonriverdrifters.com
Phone: +1 (208) 507‑8447

2) Information we collect

Information you provide directly

  • Inquiry & booking details: name, email, phone number, preferred trip date(s), party size, message content, and other trip logistics.

  • Billing & payment details: cardholder name, billing address, and payment method information processed securely by our payment processors (we do not store full card numbers in house - card numbers may be stored by our reservation system or POS systems but are not available to us).

  • Guest preferences & logistics: pickup location, lodging, dietary notes, and similar trip‑planning details.

  • User‑generated content: reviews, photos you share with us, and comments sent via email, forms, or social media.

  • Communications: your communications with us by phone, text, email, forms, or social media.

Sensitive information: We do not seek to collect sensitive information (e.g., health or medical details). If you voluntarily share information such as medical considerations or food allergies so we can help keep you safe on the river, we will use it only for that purpose.

Information collected automatically

  • Device & usage data: IP address, device/browser type, pages viewed, referring pages/links, and timestamps.

  • Cookies and similar technologies: used for site functionality, analytics, and (if enabled) advertising/retargeting.

Information from third parties

  • Booking, gift cards, and merchandise platforms: details necessary to complete reservations, payments, and order fulfillment.

  • Analytics, ads, and social platforms: aggregated or pseudonymous insights about site usage and ad performance.

3) How we use your information

We use information to:

  • Provide, schedule, and manage trips, shuttles, gift cards, and merchandise orders.

  • Process payments, send confirmations, and communicate about your booking.

  • Respond to questions and provide customer support.

  • Send trip updates, logistics reminders, and (with your consent where required) marketing communications.

  • Improve our website, services, safety practices, and customer experience.

  • Detect, prevent, and address fraud, abuse, or security incidents.

  • Comply with legal, tax, accounting, and regulatory obligations.

Text messaging. If you provide your mobile number, we may send transactional texts (e.g., meeting times/locations). You can opt out of non‑essential texts at any time by replying STOP. Message and data rates may apply.

4) Legal bases for processing (EEA/UK visitors)

Where the GDPR/UK GDPR applies, we process personal data under these legal bases: (a) contract (to provide the services you request), (b) legitimate interests (e.g., to improve services and ensure site security), (c) consent (e.g., for certain marketing or cookies), and (d) legal obligation (e.g., tax/record‑keeping).

5) How we share information

We do not sell your personal information for money. We share information with:

  • Service providers/Processors who help us operate our business (e.g., online booking and reservation systems; payment processors such as Stripe, Square, & Nexio; email and newsletter tools; customer support and communications; analytics; advertising and social platforms). These providers may process data on our behalf under agreements that limit their use of your information.

  • Merchandise and gift card vendors who fulfill your orders or deliver digital gift cards.

  • Lodging and partner outfitters when you ask us to coordinate logistics or other trips.

  • Authorities or third parties when required by law, to protect our rights or guests’ safety, or in connection with a business transaction (e.g., merger, acquisition).

6) Cookies & online tracking

We use cookies and similar technologies to run our site and understand how it’s used. Where required by law, we will seek your consent for non‑essential cookies.

Types of cookies we may use:

  • Strictly necessary: security, anti‑fraud, load balancing, and core site features.

  • Analytics/performance: to measure traffic and improve the site.

  • Advertising/retargeting: to deliver and measure ads across platforms.

Your choices:

  • Use your browser settings to block or delete cookies.

  • If a cookie banner or “preferences” link is available on our site, use it to adjust non‑essential cookies.

  • You may also control platform ads using your account settings with major ad platforms.

Do Not Track (DNT): Because there is no industry consensus, our website does not respond to DNT signals.

7) Data retention

We keep information only as long as necessary to fulfill the purposes above, including to comply with legal, accounting, or reporting requirements. Typical retention periods include:

  • Inquiries (no booking): Indefinitely unless asked for this data to be removed.

  • Bookings and transactions: Indefinitely. Payment card information is not stored by us.

  • Marketing preferences & opt‑outs: Retained as needed to honor your choices.

8) Security

We use administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is 100% secure; please use appropriate care when sharing information online.

9) Your privacy rights

Depending on where you live, you may have rights over your personal information, such as the right to access, correct, delete, opt out of certain processing (including targeted advertising or the sale/share of personal information), and portability. You may also have the right to withdraw consent where we rely on consent.

How to exercise your rights: Email us at info@salmonriverdrifters.com with your request. We may need to verify your identity. If you are a California resident, you may designate an authorized agent to submit requests on your behalf.

Marketing opt‑outs: You can unsubscribe from marketing emails using the link in the message or by contacting us. Transactional or service messages (e.g., booking confirmations, trip logistics) are not marketing and you will continue to receive them as needed for your trip.

Appeals: If applicable law provides an appeal right and you are unsatisfied with our response, reply to our message with “Appeal” and we will review.

10) International visitors

If you access our site from outside the United States, your information may be processed in the U.S. and other countries that may have different data‑protection laws. Where required, we will use appropriate safeguards (e.g., Standard Contractual Clauses) for cross‑border transfers.

11) Third‑party links and features

Our site may link to third‑party websites, plug‑ins, or features (e.g., booking platforms, lodging partners, social media). These parties have their own privacy policies. We are not responsible for their practices.

12) Children’s privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If you believe a child has provided us personal information, please contact us and we will delete it.

13) Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will change the Effective Date above and post the updated policy on this page. Significant changes may also be communicated by email or site notice.